What’s the Story? Part 3: How to talk to the media about patient-oriented research — CHILD-BRIGHT Network

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What’s the Story? Part 3: How to talk to the media about patient-oriented research

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Patient-oriented research (POR) is an approach that involves partners with lived and living experience (PWLEs) at each step of a research study or project. To do POR successfully, it’s important to communicate in a way that is understandable and accessible to all research partners, no matter their perspectives, experiences, expertise, or background. Patient-oriented researchers also are interested in putting research into action by sharing research findings outside of ‘traditional’ academic publications and venues.  

To do any of these things, you need to be able to write accessibly. If you’re looking to improve your ability to communicate with a range of audiences and increase your impact as a public scholar, please join us for What’s the Story?, a three-part introduction to POR communications! 

Part 3: How to talk to the media about patient-oriented research will focus on essential skills for sharing your patient-oriented research with the media. Join us for a panel discussion to hear from experts on how to effectively communicate scientific stories to a lay audience and increase your presence as a public scholar. 

You will learn:  

  • What journalists are looking for in a scientific story 

  • How to place a story in a major outlet 

  • How to communicate effectively with non-specialists 

  • And more! 

SPEAKERS

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Earlier Event: February 19
What’s the Story? Part 2: How to use social media to do public scholarship
Later Event: April 16
A (re)introduction to Implementation Science

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The CHILD-BRIGHT Network is supported by the Canadian Institutes of Health Research (CIHR) under Canada’s Strategy for Patient-Oriented Research (SPOR) Initiative.

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